Event Planning Made Easy:
5 Reasons to Hire The Event Group

We all find ourselves organizing events in our personal lives or coordinating functions at work. Often, these tasks fall upon individuals whose primary job isn’t event planning – looking at you, Marketing Department. While marketing and events do go hand in hand, it doesn’t necessarily mean your marketing gurus are ready to tackle large scale company events or conferences, that’s where The Event Group comes in.

At The Event Group we blend creative passion, strategic insight, and great ideas to take your brand to a more meaningful, more effective destination. Here are five compelling reasons why you should consider hiring our team for your next event.

1. Leave the Logistics to us.

Event planning is renowned as one of the most stressful careers for a reason. Call us crazy but we willingly embrace the challenge.

Despite meticulous planning, unforeseen hiccups always arise. Whether it’s coordinating decor set up, or securing the events entertainment schedule, something invariably goes wrong. This reality can be overwhelming for someone who is an unexperienced in thinking on their feet or prepared with backup plans for every scenario. During setup, juggling multiple deliveries, creating unique event elements, phone calls, and countless questions simultaneously can be immensely stressful period, so, what’s the solution? Leave it to us, years of overall experience in handling such tasks, make The Event Group your most qualified partner to ensure your event runs as smoothly as possible.

2. We’re Excellent Communicators.

If you have an amazing concept in mind that needs to be brought to life, you’ve come to the right place.

The first step for your event producer is to understand your vision, goals and objectives and present our own creative ideas to wow your attendees. Once the ideas are solidified it’s time to put plans into motion by sourcing items and contracting vendors. This is where effective communication plays a vital role. Managing vendor interactions while coordinating with the venue to ensure flawless execution becomes a formidable task. It’s crucial for your event producer to be highly communicative with you and your team, while clearly conveying concepts and ideas to vendors involved. Successful execution relies on nailing down the details, from understanding how a custom prop will be built, to ensuring the proper attire for your photographer on the event day.

3. We have the Connections.

One of the key advantages of working with The Event Group is gaining access to some of the best rates in the industry.

Our team has an extensive network of contacts who can not only fulfill even the most unconventional requests (trust us, we’ve seen and heard all of them) but also offer special rates due to our regular collaborations. These discount rates would be difficult to secure if you approach these companies independently. When operating within a strict budget, this benefit becomes incredibly valuable. Not only do we have preferred suppliers, but that can also save you money, we do not mark up our supplier fees. We are paid to manage your event in the best interest of you, our client.

4. Spend on What Matters.

It is easy to dream up ideas that seem fantastic in theory but don’t translate well when executed during an event, this is where The Event Group producers function as your guide.

Our role is to advise you on which elements are worth investing in and which ones can be skipped. Ensuring that your event investments create a long impact on attendees is paramount. It could mean opting for an impressive decor activation or choosing an engagement strategy aimed at collecting valuable data from attendees for future connections.

Trust us on this one, wise spending is the key.

5. Budget.

The final reason in why to hire The Event Group is a smart move, budget control.

Throughout the event planning process, ideas may evolve, and additional components may arise, demanding more financial investment. However, it’s our responsibility to ensure that all aspects align with your estimated budget or seek your approval to allocate additional funds. Clients over often overlook added service charges from vendors when budgeting. These small additions can quickly accumulate, resulting in exceeding the initial budget.

Avoid the numbers game stress and let The Event Group handle the financial aspects, ensuring everything remains within the Green Zone.

By hiring The Event Group, you can alleviate stress, enhance communication, leverage industry connections, spend wisely and maintain control over your budget. Creating memorable events is what we live for. We plan, develop, and coordinate exceptional events that meet your brand’s image and vision and leave a long-lasting impression with your guests. Let us take the reins and ensure your next event is a tremendous success.

Let Us Plan Your Next Event! Call Us at 403-543-1509

The Event Group
Suite 900
2424 – 4th Street SW
Calgary, Alberta T2S 2T4

Phone: 403-543-1509
Fax: 403-543-1516
Email: info@eventgroup.ca